Sunday, September 7, 2008

Smallest things = biggest problems

Wow i had a lotta problems finishing this up. It can be rough distilling information in an image down in a certin format, and then shrink it. We'll here's my final logo I cam up with. As you'll note its similur to 2 of my comps but not exactly the same. The redesign came up as a fix for both text that didnt read well in small formate and the value problems I was running into. Instead of a total person i decided to focus on the upper portion around the "egg-head" of the design I had. I think that part reads pretty well. This logo tries to focus more on the technical aspects of the company since that's what they seem to be about. Yes, they are centric around saving peoples lives; but they aproch it in a very technical manner. In that sense I think this logo reads well towards that.

Something I've taken away from this task? I'm definitly going to have to do a study on small fonts and type. I seriosuly struggled with trying to get a font that would work with the logo on a buisness card size.

The image will be uploaded in the morning as Im still stuck in the stoneage speed connection wise.

Wes aka LK1

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